Hollywood Favorites Eva Longoria and George Lopez Reunite for Third Time as Co-Hosts




August 27 2012

FOR IMMEDIATE RELEASE

Contact:
Julian Teixeira
(202) 776-1812
jteixeira@nclr.org

Music Superstar Christina Aguilera Will Recieve Special Acheivement Award at the 2012 NCLR ALMA Awards® Airing Friday September, 21, (8:00-9:00 p.m. EST) on NBC

America Ferrera, Michael Peña, Nicole Richie, and Wilmer Valderrama confirmed as presenters

Hispanic Cable Network mun2 to Present ALMA Awards Red Carpet Special; Spanish-language Telemundo to Host Official ALMA Awards Website and Comcast’s Xfinity TV Customers to Have Access to the Show on Demand

UNIVERSAL CITY, Calif.—Popular performers Eva Longoria and George Lopez will return as co-hosts of the 2012 NCLR ALMA Awards, a star-studded kickoff to Hispanic Heritage Month that will air Friday, September 21 from 8:00 to 9:00 p.m. EDT on NBC. Christina Aguilera, a five-time Grammy winner and popular coach on NBC’s Emmy-nominated hit series The Voice, will receive the 2012 NCLR Special Achievement Award for her incredible career and exceptional work in philanthropy. America Ferrera, Michael Peña, Nicole Richie, and Wilmer Valderrama will be among the many presenters on hand to celebrate the accomplishments of some of the most prolific Latinos in the entertainment industry, spanning music, television, and film.

This year marks the third time that Longoria and Lopez will co-host the NCLR ALMA Awards after sharing the stage in 2009 and 2011. Longoria, the Golden Globe–nominated, Screen Actors Guild Award– and ALMA Award–winning actress, producer, businesswoman, and philanthropist, is executive producer of the upcoming NBC dating series Ready for Love and just finished her eighth and final season of Desperate Housewives. The film and television star won a People’s Choice Award for “Favorite Female TV Star,” has been named one of People Magazine’s “50 Most Beautiful People,” and was selected three years in a row to the prestigious Forbes Celebrity 100, as well as being named “Philanthropist of the Year” by the Hollywood Reporter.

Lopez is a multitalented entertainer whose career spans film, television, stand-up comedy, and late-night television. He hosted the late-night talk show Lopez Tonight for two seasons, after co-creating, writing, producing, and starring in the ground-breaking sitcom George Lopez, which ran for six seasons and remains a hit with viewers in syndication. This summer, he hosted the dating series Take Me Out and debuted his third solo stand-up special. Lopez has been named one of the “25 Most Influential Hispanics in America” by Time Magazine, and the Harris Poll named him one of the Top Ten Favorite Television Personalities.

One of the most accomplished performers of the last decade, Aguilera has sold more than 30 million albums worldwide and won five Grammy Awards. She has released seven albums, with pop hits that include “Beautiful,” “Genie in a Bottle,” and “Dirrty,” and recently began her third season mentoring music talent as a coach on NBC’s Emmy-nominated series The Voice. No stranger to the ALMA Awards, Aguilera has received 10 nominations and taken home three ALMAs. She has served as global spokesperson for Yum! Brands’ World Hunger Relief effort since 2009 where her participation has helped raise nearly $80 million for the World Food Programme (WFP) and other hunger relief agencies. She also serves as an Ambassador Against Hunger for WFP and has traveled on relief trips with the organization to Haiti and Guatemala. Aguilera continues to also fight for gay and lesbian rights as well as helping victims of domestic violence, a cause close to her heart.

Fans can cast their votes for their favorite nominees for the 2012 NCLR ALMA Awards online at www.ALMAAwards.com through September 7, 2012. Those who vote will be entered for a chance to win a VIP experience for two at the NCLR ALMA Awards, including airfare, hotel, VIP tickets to the show, and an invitation to the VIP Post-Party.

Winners of the NCLR ALMA Awards will be determined by evaluating votes cast as well as box office, Nielsen, and Billboard rankings, and in consultation with the NCLR ALMA Awards Production Leadership Team. Selection rules and eligibility are posted at www.almaawards.com. Not all awards will be presented on-air during the NBC special. However, viewers can watch the remaining award presentations during the preshow streamed online via www.telemundo.com/almaawards. Viewers can also watch the entire special online after it airs via http://telemundo.com/almaawards and on www.nbc.com/alma-awards.

The 2012 NCLR ALMA Awards will be produced by dick clark productions’ executive producers Orly Adelson and Barry Adelman, along with Eva Longoria and Janet Murguía, President and CEO of NCLR. NBC will air the initial broadcast and mun2 will present the ALMA Awards Red Carpet special and rebroadcast the show. Telemundo will host the official bilingual ALMA Awards website at www.telemundo.com/almaawards, with social media playing an integral role in the star-studded crossover show, managing the fan conversations and curating exclusive content and behind-the-scenes interviews. Comcast will leverage its cable outlets to both promote and provide the show to viewers via video on demand. Pepsi will return as the show’s Presenting Sponsor.

For additional information, including announcements about the presenters and performers at this year’s ceremony, please visit www.almaawards.com or follow the show on Twitter at @almaawards. Information is also available at www.nbc.com/alma-awards/.

MEDIA CONTACTS

For NBC:
Jill Carmen, NBC Publicity, (805) 376-1962, jcge@earthlink.net

For the NCLR ALMA Awards:
Jennifer Price-Keith, The Lippin Group, (323) 965-1990, jprice@lippingroup.com,
Julian Teixeira, Director of Communications, NCLR, (202) 776-1812, jteixeira@nclr.org.

For dick clark productions:
Brian Rubin, PMK•BNC, (310) 854-4800, Brian.Rubin@pmkbnc.com.

NCLR—the largest national Hispanic civil rights and advocacy organization in the United States—works to improve opportunities for Hispanic Americans. For more information on NCLR, please visit www.nclr.org or follow along on Facebook and Twitter.

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Issues: NCLR ALMA Awards
Geography:California, Far West, Midwest, Northeast, Southeast, Texas